AISIN Corporation, consistently a Top 10, global Tier One automotive supplier, currently celebrating its 60th anniversary, will display a suite of products and technologies at the 2026 Detroit Auto Show that showcase its ability to meet the needs of all OEMs. With hybrid and EV innovations alongside traditional internal combustion engine technologies, AISIN will flex its breadth and agility in providing parts and systems for any vehicle platform. AISIN’s exhibit will take root at its usual Detroit Auto Show location — located just inside the main entrance near the iconic Joe Louis bronze statue — from Jan. 14-16 at Huntington Place in Detroit.
“We’re incredibly pleased to once again participate in the Detroit Auto Show – an event we’ve had a strong presence at for over a dozen years – and engage with industry leaders while supporting our customers, our industry and the Motor City,” said Scott Turpin, president and COO, AISIN World Corp. of America (AWA). “Last year was no doubt a year of shifting priorities and change for our industry, and we’re proud to be able to provide customers with EV and hybrid components and systems in addition to the traditional parts that helped us get to the top 10, global Tier One automotive supplier status that we have today. We look forward to sharing our extensive offerings and array of solutions for each and every power source at the Show.”
This year, AISIN’s booth exhibit will span power management solutions, lightweighting products, intelligent transportation systems, energy management innovations, state-of-the-art aerodynamic systems and more. Below is a quick look at what visitors can expect to find:
- “Big Blue,” its iconic, life-sized and wireframe demo car that helps illustrate the dozens of traditional automotive components in the company’s portfolio.
- “Sparky,” a scaled-down, 3.5-foot version of “Big Blue,” which gives a comprehensive look at AISIN’s electrification capabilities.
- 1-motor Hybrid Transmission and 2-motor Hybrid System for improved efficiency and performance.
- Cooling modules that minimize vehicle weight and align with compact space requirements by combining multiple valves and pumps into a single unit.
- Advanced eAxles, which reduce energy consumption and optimize energy efficiency and maneuverability.
- ADVICS Electromechanical Brakes that enhance fuel efficiency of BEVs with a Regenerative Cooperative Brake System that provides a seamless and responsive braking experience.
- Road Maintenance Solutions technology created to detect road abnormalities (e.g. potholes), through the use of data and images collected by in-vehicle cameras to develop road repair plans to assist municipalities.
- Active front spoiler and grille shutter designed to minimize air resistance and maximize the efficiency of a vehicle’s electricity consumption.
- Pneumatic massage seats to reduce driver fatigue while increasing comfort.
- Intelligent display technologies designed to enhance vehicle safety, V2V connectivity and navigation from AISIN’s Connected and Sharing Solutions division.
To learn more or to visit the show during Media and Industry Preview days, please contact us. We’d love to give you a tour!